As part of the “Go Red for Women” campaign, Mattel released this red Barbie Go Red for Women doll which benefits the American Heart Association. It’s somewhat reminiscent of the Pink Barbie we highlighted a few years ago that benefited breast cancer causes.
As much attention is breast cancer gets, most people may not realize that heart disease remains the #1 cause of of women worldwide. The American Heart Association’s Go Red for Women program is aimed to bring awareness of this killer to women worldwide. For more information or to donate directly, visit http://www.goredforwomen.org/.
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